Lil Jon and Kool-Aid Man Dropped a Christmas Track That’s Insane, Amazing and...
Move over, Lil Yachty and Donny Osmond, because the world of branded hip-hop just got a new unexpected duet: Lil Jon and Kool-Aid Man. With their catchphrases being "Yeah!" and "Oh yeah!" respectively,...
View ArticleRussian Trolls Used ‘Digital Marketing Best Practices’ to Sow Discord, Senate...
The Russian troll farm responsible for running disinformation campaigns intended to influence the 2016 presidential election reached more people on Instagram than on Facebook, and...
View ArticleLes Moonves Fired For Cause By CBS, Won’t Receive $120M Severance
Former CBS chairman and CEO Les Moonves will depart the company without his $120 million payout, the CBS board of directors said Monday night. Moonves, who had led CBS since 2007, left the company in...
View ArticleHypergiant Space Age Solutions Acquires Software Developer Black Pixel
Hypergiant Space Age Solutions acquired custom software development studio Black Pixel. Terms of the transaction were not disclosed. Machine intelligence technology company Hypergiant Space Age...
View ArticleIAB Rolls Out Podcasting Certification Program to Push for Uniform...
The Interactive Advertising Bureau is attempting to bring a measure of uniformity to the messy world of podcast advertising. The trade group rolled out a new compliance program on Tuesday that...
View ArticleAgency Holiday Cards 2018: Inventive and Creative Send-Offs to the Year
It was a long year. Many agencies admit 2018 hasn't been too kind to advertising, but December tends to find them in mostly good spirits. Every year, as inevitably as cold weather and holiday specials,...
View ArticleOpenX Lays Off 100 as Part of Strategic Overhaul
Ad-tech company OpenX today confirmed it has laid off approximately 100 members of its global staff. The job losses are apparently the latest act in a strategic overhaul. The supply-side outfit...
View ArticlePodcast Ads Perform Better Than Other Digital Ads, Research Finds
A listener can remember the brands and products heard on an ad featured on a podcast, according to a series of Nielsen studies commissioned by Midroll, the advertising sector of Stitcher, a podcast...
View Article5 Brands That Actually Did Some Good in 2018
Around this time of year, we start making resolutions to be better people--be it by drinking more water, learning a new skill, connecting with lost friends, or promising not to swear quite as often....
View ArticleThanksgiving, Black Friday, Cyber Monday Dominated Facebook IQ’s Hot Topics...
Conversation about Thanksgiving, Black Friday, Cyber Monday and Christmas thoroughly dominated Facebook and Instagram in November, according to the latest Hot Topics report from research arm Facebook...
View ArticleVideo: Bleacher Report Celebrated Sneakerhead Culture With Its Latest Pop-Up
In New York's Chelsea neighborhood earlier this month, an unassuming building recently played host to a crowd of sneakerheads and VIPs gathered to learn more about the culture of the shoe and customize...
View ArticleDow Jones Media Group Has Changed Its Name to ‘Barron’s Group’
More than two years after Dow Jones Media Group formed to boost a collection of brands' visibilities to clients and audiences, the group is getting a name change. The group, which includes Barron's,...
View ArticleStrangers Talk About the Stigma, Shame and Anguish of Debt in This Powerful...
The heaviest burden of spiraling debt is often that we have to bear the weight alone. Despite modern society's reliance on student loans, credit cards and other forms of debt, there are many stigmas...
View ArticleHow Lucidchart’s Animal Explainers Became One of Today’s Most Beloved Ad...
If your job entails making flowcharts, process maps, org charts or other diagrams, you've probably heard of Lucidchart, the collaborative design software. But that still leaves roughly 99 percent of...
View ArticleTwitter iOS Users Can Now Easily Switch Between Top Tweets and Latest Tweets
iOS users get first crack at Twitter's option to toggle between top tweets and the latest tweets. The social network revealed at the end of October that it was testing the feature, and Tuesday, it...
View Article2 Creatives Made a Fake Foundation to Promote a PSA-Style Music Video About...
In mid-November, Instagram and Facebook pages for what looked to be a new organization focused on sex education cropped up online. The organization, The Sexual Education Foundation, has quickly grown...
View Article4 of the Most Controversial Print Ads From Calvin Klein, Which Says It’s Done...
A 15-year-old Brooke Shields going commando. A 17-year-old Kate Moss going topless. Heroin chic, upskirt shots, exposed butt cracks (or entire butts) and a nonstop bacchanalia of group action. Calvin...
View ArticleThe 10 Biggest Brand Revamps of 2018
When it comes to looks, some of the biggest brands aren't ending 2018 the way they started it. This year saw several rebrands: from the extreme, which included name changes and unrecognizable logos, to...
View ArticleThis Ode to Body Odor Is Far From the Pits for New Deodorant Brand
And now for a little song and dance about embarrassing body odors. While it might not be an obvious subject for a musical number, it inspired a long-form ad in that genre for challenger brand, Lume...
View ArticleKraft Will Deliver Emergency Grilled Cheese to Parents in Times Square Today
New York's Times Square is stressful enough on a regular day. Try visiting during the holidays, with children in tow, and it's safe to say that patience levels could drop, especially when the little...
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